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Thursday, April 4, 2013

Pallister furniture, S.W.O.T. analysis

P whollyiser Furniture is an innovative and growing company that has an established sign name representing eminent quality items at affordable prices oer the recent years Palliser has undergo strong market growth, such(prenominal) of which is coming from the United States. Because of this market growth Palliser is in train of a competitive edge to grapple with its competitors in the U.S.

        To compete with the others firms in the market Palliser is looking to expand into foreign markets. This involution will alleviate some problems Palliser is having with labor be as well as establish a foothold in new markets. Options include expanding manufacturing operations into Mexico, which would allow for low productions costs and allow Palliser to gain market entry into South American and United States. Open facilities in the United States. Finally, Palliser has an opportunity in the Asian market. With the cooperation of existing firms in China, Palliser can broaden in market span my forming a joint Venture.

SWOT Analysis Palliser

Internal Analysis- Strengths.

Brand find out Recognition: Palliser has high brand name recognition specially domestically in Canada with the majority of its revenues are generated and it is known for its innovation, high quality, and contemporary design.

Foundation and History: Palliser is a family run business in which the family members have more invested in the company than the outside partners do. Since 1964 Palliser has experienced strong sales and market growth because of it ability to bring in and expand. The introduction of the leather furniture line proves that Palliser is on draw of research and development.

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Palliser was able to foresee the increased demand in this untapped market and flourish on its growth and opportunities. This overly allowed Palliser to move away from traditional designs into lighter life air fashions.

Strong Corporate Strategy: Roger Friesens strategy is...

Analysis is OK but non very indepth. Do not expect an oustanding grade at the post secondary level.


Definitely need spellcheck to catch all the spelling and grammar errors.


Best used for ideas towards writing your own paper. any(prenominal) good thoughts! :)

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